14:39:45 #startmeeting 14:39:46 Meeting started Sat Mar 13 14:39:45 2010 UTC. The chair is mchua. Information about MeetBot at http://wiki.debian.org/MeetBot. 14:39:48 Useful Commands: #action #agreed #halp #info #idea #link #topic. 14:39:56 And let me just chair everyone who's in the room... 14:41:10 i heard that there are restrictions on the hotels internet 14:41:30 morning poelcat! 14:41:34 hi 14:41:39 what is the conf #? 14:41:56 poelcat: I don't believe we have that up yet, but when Max returns I'll ask him to start the call. 14:42:02 * mchua does not have magic call-startin' powers 14:42:19 we aren't using fedora talk? 14:42:26 #chair stickster wonderer ke4qqq yn1v poelcat heffer quaid 14:42:26 Current chairs: heffer ke4qqq mchua poelcat quaid stickster wonderer yn1v 14:42:32 #chair rharrison 14:42:32 Current chairs: heffer ke4qqq mchua poelcat quaid rharrison stickster wonderer yn1v 14:42:33 i tried to setup a vpn for fedora contributors once but noone wanted to give me a Fedora CA signed cert for my vpn server 14:43:08 "Fedora -- ssh tunneling is good enough" :D 14:43:14 (people who were just chaired, feel free to chair other people, I'm just doing a rough glance round the room and who's been talking so far) 14:43:19 #topic morning startup 14:43:25 #chair PhrkOnLsh 14:43:26 Current chairs: PhrkOnLsh heffer ke4qqq mchua poelcat quaid rharrison stickster wonderer yn1v 14:43:34 quaid: i recommended dnstunnel.de 14:43:41 We're still doing the "Everyone, get on wireless, get on IRC, call starting up, etc. etc." phase of things. 14:43:45 Also, there are donuts. 14:43:58 poelcat: 2004 14:44:11 I'm on the A3 highway near Würzburg right now 14:44:34 i'd like some donuts :) 14:44:38 moin moin! 14:44:45 or alternatively some beef jerky 14:44:47 moin 14:47:56 Max is going over the in-person logistics - how to get around the RH office (to drinks, coffee, etc.) 14:48:11 #chair rrix 14:48:12 Current chairs: PhrkOnLsh heffer ke4qqq mchua poelcat quaid rharrison rrix stickster wonderer yn1v 14:48:26 mchua: sorry ;) 14:48:40 ke4qqq: dead air on 2004 14:48:41 dunno HOW MANY times I have to change that blasted config entry before my name sticks 14:48:43 Thanks guys made into the room 14:48:53 * ke4qqq assumes you didn't hear that poelcat ?? 14:49:02 nada 14:49:09 :( 14:49:23 * poelcat suspects asterisk is br0k3n 14:49:43 haha 14:50:02 yay 14:50:20 * quaid is lurking and hopes not to cause echoing on the call 14:50:40 * mchua has just asked for assistance understanding ze phone - if folks can either repeat important points in person so I can lipread them, or take quick notes in the channel, it'd be much appreciated. 14:50:58 We are set up to have a somewhat ridiculously overdocumented FAD. 4 blog posts and we haven't even started, and Henrik's been taking pictures since last night. 14:51:02 This is good. :D 14:51:46 and all the blog posts are about ponies and waffles 14:51:57 OMNOM 14:52:01 * rrix chews a wafflez 14:52:20 pwnies! 14:52:53 WAFFLEZ 14:53:14 not to dwell on it, but should I be hearing anything on the conf line right now? 14:53:37 quaid: yes 14:53:43 quaid: we are talking 14:53:44 * quaid hates his setup 14:53:52 we can hear someone moving around 14:53:53 we hear quaid 14:53:53 Paul has just asked people on the phone to introduce themselves. 14:54:00 just like last time I used it it's all dead for me 14:54:02 Welcome to the channel, VileGent. 14:54:18 * rbergeron waves 14:54:21 quaid: I just verified that it worked from my mobile phone 14:54:34 we hear a mic moving 14:54:42 my mic is muted 14:54:57 so you can hear us quaid 14:55:02 nope 14:55:06 all dead to me 14:55:07 poelcat 14:55:11 are you doing some ... work? 14:55:15 WE HEAR YOU 14:55:16 we can hear you 14:55:17 karsten! 14:55:19 yes we can hear you 14:55:21 oh, well, that's fun 14:55:24 someone's moving their furniture around 14:55:26 manual labor, or something 14:55:30 "moving the furniture" 14:55:36 * poelcat is on mute 14:55:41 * quaid is sitting still and put his mic back on mute 14:55:41 oh 14:55:43 To repeat Paul's request of people on softphones - please mute your setup when you're not talking. 14:55:44 onboard mic 14:55:53 someone is being drowned in a bathtub 14:55:55 Someone's doing a drum circle. 14:55:58 Sounds like someone's getting beat up ;) 14:56:08 lol 14:56:11 All quiet on the western front now. 14:56:15 silence 14:56:19 I'm going to give up on the call, I can never get the stupid on board mic to not do that 14:56:21 too bad i can't use a phone atm 14:56:22 that was me typing, sorry 14:56:34 Yeah, on board mics suck. 14:56:37 quaid: Transcribing of ridiculousness will be done. 14:56:39 quaid: Expense a USB headset. 14:56:40 what about running the web stream so that people who are just lurking can be RO ? 14:56:43 stickster: I have one 14:56:55 I'll try USB instead of the analog ports 14:57:08 quaid: Yeah 14:57:14 * spevack suggests that people just call in with their mobile phones. It is the weekend -- free minutes :) 14:57:18 since we know that setup works 14:57:22 We probably should actually get started in the next few minutes. 14:57:34 spevack: international calls are never free :) 14:57:44 heffer: yeah... I meant quaid and poelcat. 14:57:48 heffer: you can't hear us either? 14:57:53 silence 14:57:58 i can't use a phone atm. i'm in the car 14:58:06 quaid, is that you? We heard a noise. 14:58:11 poelcat: try your mobile? 14:58:21 yeah, I tried to connect but usb isn't happy 14:58:28 i wouldn't hear too much anyway due to the noise of the wind 14:58:29 spevack: i'm on land line 14:58:33 "this conference call is now being streamed" 14:58:38 Where is it being streamed? 14:58:40 * spevack is utterly confused 14:58:45 The stream is now here: http://talk.fedoraproject.org:8000/status.xsl 14:58:54 #link http://talk.fedoraproject.org:8000/status.xsl 14:59:00 I'm also in... finaly ;-) 14:59:01 David is putting that link on the wiki page. 14:59:09 we're driving back from ski holidays with a jetbag mounted to the roof 14:59:12 I heard a rumor that #link isn't neccesary anymore 14:59:20 sounds terrible! 14:59:26 pesky ski holidays 14:59:28 i'll try the streaming 14:59:32 quaid: we'll find out after today's logs then :) 14:59:33 spevack: is the conf room on mute? 14:59:54 we don't think so 14:59:56 poelcat: it shouldn't be, because i heard them through my mobile phone 14:59:58 paul is checking 15:00:07 * quaid is trying the stream 15:00:16 they're redialing currently 15:00:30 hi all, pcalarco is here, remote 15:00:32 WE GET SIGNAL! 15:00:34 helloooo 15:00:54 OK, all good here again 15:00:55 hello 15:00:56 yes 15:01:04 ah, there's the stream! 15:01:09 aye 15:01:11 yayyy! 15:01:12 there's the stream. 15:01:16 poelcat? 15:01:16 poelcat: Can you hear us? 15:01:18 can you has hear 15:01:21 and reverb :) 15:01:21 brief sounds from outer space, then silence 15:01:29 * rrix headdesks 15:01:49 pcalarco: over the stream or via fedora talk 15:01:54 watch the forehead 15:01:54 MAIN SCREEN TURN ON 15:01:58 #topic FAD START! 15:01:58 poelcat? 15:02:03 can you hear usssss 15:02:14 Max is talking, I'll transcribe. 15:02:28 ke4qqq: silence over stream now 15:02:31 spevack: We've got lots of people here from all over the world 15:02:32 i hear line noise on the stream and the phone 15:02:40 Thank you for coming out from so far away, and on a weekend too. 15:02:56 very low, so i know i'm connected, but no 'people audio' 15:03:03 It's an interesting time to have a Marketing FAD - if we look at both the internal and external conversations, 15:03:15 we've got debates that have been raging for a year on f-a-b list on what Fedora is, our target audience, etc. 15:03:20 These are all marketing questions. 15:03:41 What an update policy should look like, etc... that's also marketing - because you design policies like that based on goals you're trying to achieve with the project. 15:03:46 hey Rex! 15:03:49 hi rdieter 15:03:54 We have an interesting opportunity that maybe we don't well as we could 15:03:56 * rdieter waves 15:04:05 separating the messages about Fedora-the-distro and Fedora-the-project 15:04:15 rdieter: hey Rex, welcome! I'm livetranscribing, Max is talking now. 15:04:25 Max: other distros are perhaps more focused on the kinds of users they want. 15:04:41 We have discussions on whether we're attracting devs, which seems to be our main focus, but is that what we want to do? 15:04:57 stream is silent. can anyone confirm that? 15:05:01 The interesting thing about getting together f2f like this is - we want to make sure we have as much transparency as possible 15:05:09 documenting work, showing work 15:05:13 hhhwho dat 15:05:14 *HORRIBLE NOISE ON PHONE LINE* 15:05:17 heffer: audio now on stream 15:05:21 yup 15:05:26 #chair pcalarco rdieter 15:05:26 Current chairs: PhrkOnLsh heffer ke4qqq mchua pcalarco poelcat quaid rdieter rharrison rrix stickster wonderer yn1v 15:05:28 someone on the toilet? 15:05:29 sounds of someone flushing their cocaine down the toilet before the FBI busts in 15:05:29 welcome folks :) 15:05:38 ..um, yes 15:05:39 sexy. 15:05:41 heffer: do not flush the toilet ;-) 15:05:50 wonderer: lol 15:05:51 i can't. i'm in a car 15:05:54 :) 15:05:57 Max reminding people that documenting EVERYTHING is uberimportant 15:06:01 ok, my experiment with voip is done for the day 15:06:04 * mchua will periodically call for people to spell her off 15:06:10 heffer: nice try ;-) 15:06:24 "It's like math class - you can get partial credit if you show your work." 15:06:39 Max: in marketing, we simplify and amplify. 15:06:45 this is particularly important b/c of the global nature of our message. 15:07:36 mchua sez, keep the information flowing 15:07:54 Transcription to continue here, blogs to the Planet, et al. 15:08:02 Aaand Max and Mel are done, and Robyn takes the floor. This is ROBYN DAY 15:08:08 #topic introductions 15:08:18 * poelcat don't meant to harp on this.... audio: stream and phone (land line--called in again) is not working 15:08:26 yep 15:08:30 People in the room just went around and said their names. 15:08:30 :( 15:08:36 I'm dialed via cellie and it's not giving us love 15:08:37 poelcat: Yeah, not sure if I can fix it without disruption at this point 15:09:00 And now Robyn takes it away. 15:09:09 http://fedoraproject.org/wiki/FedoraEvents 15:09:19 any changes on schedule?? 15:09:27 I just heard /something/ 15:09:31 #link https://fedoraproject.org/wiki/Marketing_FAD_2010#Day_1_.28Saturday.2C_March_13.29 15:09:35 that's today's agenda 15:10:06 The mic appears to be on here, and we can hear when people's mics on the other side are on 15:10:21 can any of the people who *hear us* try to talk? 15:10:24 no 15:10:33 poelcat: I think rbergeron is going to want to ask you some questions in a moment. 15:10:35 is the speaker phone bad? 15:10:44 steal one from another room? 15:10:47 poelcat: we're trying intercall 15:10:51 poelcat: the speakerphone works 15:10:59 Folks, we're hanging up x2004 right now 15:11:00 :) 15:11:01 we are hanging up -- standby for a new dialin number 15:11:02 I suspect it's our asterisk 15:11:14 please update the stream too 15:11:15 heffer: we'll be able to get you a local number also 15:11:32 *temporary pause as Paul fiddles with the phone again* 15:11:49 spevack: i'd prefer the stream 15:11:52 but thanks 15:11:59 heffer: i don't think the Intercall setup can stream. 15:12:04 dial-in info -- https://fedoraproject.org/wiki/Category:Community_Architecture_meetings 15:12:08 But we have international dial-ins available 15:12:09 Aaaand... checking ze phone.... 15:12:12 where is heffer located? 15:12:17 germany 15:12:18 germany 15:12:21 heffer: Hang on and I'll PM you the info 15:12:24 there's a german toll-free number on there 15:12:28 on the link above 15:13:03 quaid, poelcat, inode0, heffer -- https://fedoraproject.org/wiki/Category:Community_Architecture_meetings 15:13:35 most be the mic here 15:13:43 yep, I hear john and me 15:13:48 yep, phone set is broken! 15:13:49 we have microphone fail. 15:13:59 *local debugging* 15:14:04 we know it works for poelcat and quaid 15:14:08 we can hear you guys talking to each other 15:14:09 we hear both of you 15:14:15 ha 15:14:16 hold on 15:14:46 word, my inbox just got deleted AGAIN 15:14:48 "A signal takes 10 hours to come from Raleigh but .2 sec to reach Raleigh; is it in another dimension? Discuss." 15:15:21 yes, I hear now 15:15:21 Hooray! 15:15:41 are those the remote mic pluggies that sit on the desk? 15:16:07 Microphones have been discovered! 15:16:08 ok, you all can go back to it now 15:16:28 the mic is picking up fine 15:16:34 not sure you have to talk directly in to it 15:16:38 I love to see how geeks make telephone thingys working and crawling around ;-) 15:16:50 rharrison is using his camera tripod so we can mount the mic in the center of our table-circle... 15:16:58 can someone about 10' from the mic talk? we can confirm sound here 15:17:40 I hear 15:17:46 * quaid is going to remain muted 15:18:05 spevack: sounds great 15:18:17 thanks folks, these are the keys :) 15:18:45 your choice 15:18:55 we're going back to Fedora Talk. 15:18:57 PEACE OUT 15:19:00 Everyone in the channel, we're swapping back to x2004 15:19:02 for talk 15:19:05 er, fedora talk 15:20:05 MIC SETUP WORKS! 15:20:09 yay! 15:20:18 k :^) 15:20:25 YAY 15:20:26 f12 post modem 15:20:31 #topic F12 postmortem 15:20:35 post modem? :) 15:20:36 PWNIES! 15:20:57 Robyn: We're doing an F12 postmortem discussion so we can talk about what we did right, wrong, etc. 15:21:07 This is my first full cycle, so it's hard for me to compare to past efforts. 15:21:12 heffer: http://www.braincache.de/wp/2010/03/02/fedora-ponies-dancing-under-the-disco-ball/ 15:21:26 If anyone's around who can give us a comparison, that would be teh awesum 15:21:47 #info we're making a postmortem SOP so that we can more easily look back on a release cycle at the actual end of each release. 15:21:54 spevack offers to talk about ancient history for a bit. 15:22:06 Max: I can talk back to F5, the first release I worked on. 15:22:23 When we got close to release for F5, there were a few people who basically wrote lots of release note type stuff for us. 15:22:34 * inode0 confirms stream is now working 15:22:41 We had an F5 release summary page on the wiki that was a list of highlights. 15:22:43 And that was abouti t. 15:22:53 And that was all F-mktg did for a while. 15:23:15 So we fell into a pattern where the FPL would get set up with interviews by RH PR and the rest of it was what /. posted and that was about it. 15:23:22 And all the f-mktg team did was collect links. 15:23:31 So looking from that to what we have now, there's been a lot of progress. 15:23:45 The things that make me happy to see, which are very new... 15:23:48 audio interviews, feature profiles 15:23:48 moin Justin 15:23:53 hey threethirty, inode0! 15:23:56 hey ryan 15:23:58 #chair threethirty inode0 15:23:59 Current chairs: PhrkOnLsh heffer inode0 ke4qqq mchua pcalarco poelcat quaid rdieter rharrison rrix stickster threethirty wonderer yn1v 15:24:10 We're just getting started. I'll pull up the backlog link. 15:24:27 Max: We've started doing videos, too - one thing we're doing during this FAD is making F13 vids 15:24:55 inode0, threethirty: http://meetbot.fedoraproject.org/fedora-fad/2010-03-13/ 15:25:12 * quaid has his USB headset working "right" now and will try to dial in with his mic muted; onboard mic should be mute but ... tell me if you hear my echoing and typing and I'll fall back to cellie dial in 15:25:12 Max: we need to make sure our message syncs up with what Ambassadors deliver at events. 15:25:18 quaid: ok 15:25:44 Max: I think the mktg team produces a lot of material, but I don't know how much we got that out to Ambassadors. 15:25:52 Robyn: I don't think we did much of that either. 15:25:58 * mchua shakes head in agreement 15:26:17 Paul: notes that the mktg schedule has a March 30 item for briefing Ambassadors on the upcoming relaese. 15:26:31 David: There used to be a requirement that Ambassadors needed to be part of Marketing. 15:26:40 Marketing == strategy, Ambassadors == tactical. 15:26:47 The two groups used to be largely the same thing. 15:26:56 And I think a lot of the disconnect is that everyone used to be in both places. 15:27:04 Paul: It was a much smaller group in those days. 15:27:09 So there were only a few dozen ambassadors. 15:27:10 * threethirty is in both 15:27:44 Max: There was frustration, because Ambassadors wanted to JUST GO to an event and DO STUFF but Marketing people said "but we have to have a plan" and Ambassadors said "uh, we'll figure it out when we get there" 15:28:04 so Ambassadors was created because it was a simple, actionable goal to say "we want a Fedora presence in every FOSS event in the next year" 15:28:15 and solve that problem separately from what that vision/presence actually looked like. 15:28:42 VileGent: There used to be so much cross-linking of ambassadors and mktg stuff that I dropped out of mktg 15:28:55 rbergeron: do you think everyone dropped out? 15:29:00 VileGent: Back then, I think that did happen 15:29:13 stickster: So the idea might not be to get everyone in Ambassadorland back on Marketing. 15:29:17 But there should be some connection. 15:29:31 Or leverage the connections we already have, like FAmSCo 15:30:17 FAmSCo can keep mktg in the loop on Ambassadors and what they're doing, perhaps? 15:30:43 ke4qqq: seems like around the F10 timeframe we talked about having mktg produce slidedecks for us. 15:30:49 I think we ended up making some generic stuff. 15:30:51 spevack: we made talking points. 15:30:55 and said "make your own slidedeck." 15:31:17 #idea Making a briefing slide deck out of the talking points and possibly other important info 15:31:17 rbergeron: *points out we don't have a shiny slides template, and people ask for that* 15:31:40 #idea sync with FAmSCo as a way of strengthening the mktg <--> ambassadors comm link 15:32:48 #idea have a joint mktg/ambassadors meeting once or twice a week on IRC 15:33:03 #undo 15:33:04 Removing item from minutes: 15:33:10 #idea have a joint mktg/ambassadors meeting once or twice a release on IRC 15:33:13 whoopsie. 15:33:16 thanks stickster. 15:33:18 * stickster gots mchua's back 15:33:55 * mchua asks if we want to focus specifically on F12 15:34:09 We have an ideas board and a "things that we should fix in F13 tiem" board 15:34:12 rbergeron: sez yes 15:34:22 stickster: starts the "go around the table and share your F12 perspective" circle 15:34:29 stickster: F12 was uber-ambitious from the mktg standpoint. 15:35:02 We did a much better job of figuring out and adhering to a schedule of tasks than we ever had before. 15:35:06 YAY poelcat! 15:35:10 we had a list of deliverables we wanted to hit 15:35:17 and a lot of people contributed to those deliverables. 15:35:24 rbergeron: was that the first schedule attempt? 15:35:26 #link http://www.redhat.com/ --> lulz @ outage 15:35:29 stickster: it was the first time we had due dates 15:35:42 stickster: before it was just "what we want to do by alpha, between alpha and beta, etc" 15:35:45 but f12 had actual dates. 15:35:54 spevack: just the notion of having a specific schedule == w00t 15:36:06 stickster: To me, from where I sit, the teams that have done that in general 15:36:13 spevack: scheduled maintenance window today ... gimme 5.5 :) 15:36:16 who are able to work up a schedule and produce those deliverables 15:36:29 have consistently done better at making those deliverables happen. 15:36:42 The pressure of a schedule - as long as it's self-inflicted - it's a great incentive. 15:36:48 It's not something that can be externally imposed. 15:36:57 The board can't come down and say "marketing, here are your due dates" 15:37:02 it's a volunteer project, it's not a corporation 15:37:08 so the fact that the team comes up with these dates == uberimportant 15:37:12 we produced more raw material than ever before 15:37:16 we did a one-page shiny release notes 15:37:22 spevack: Fail :) 15:37:27 (at outage) 15:37:28 which was THE SINGLE BEST NEW WIKI PAGE that we had in a year 15:37:50 It was a much better projection of our core values and the way we portrayed ourselves than we've ever done in the pst. 15:38:58 We need to do a better job of portraying Fedora - making clear how it's relevant to a user's life. 15:39:15 Another thing we did right: hitting the quantity, and eventually we hit the quality 15:39:22 there is life outside of Fedora? mchua surely you gest 15:39:24 though it would have been nice to see the quality hit more steadily. 15:39:53 * spevack tries to figure out if there's a way to see the wiki's most viewed pages 15:40:01 curious to know if the F12 one page release notes shows up 15:40:50 stickster: the in-depth interviews were tl;dr 15:40:53 * mchua thinks that was probably hers 15:40:54 spevack: there is but it may not show up on [[Special:Special pages]] 15:41:35 mchua: I read tham :) 15:41:37 them, even 15:41:38 stickster: it wasn't a problem with the quality of the work 15:41:43 it was like another 15% of the way that we needed to go. 15:41:44 VileGent: TA? 15:41:49 VileGent: TA? 15:41:52 TA? 15:41:56 wha? 15:42:05 quoi? 15:42:06 * ke4qqq points to the right of the sunday lunch 15:42:07 target audience what the stuff we are produceing 15:42:20 stickster: if we need to do this more incrementally, pushing it through, say, alpha phase more steadily 15:42:27 stickster: one more point I wanted to make 15:42:34 * inode0 thinks most people view talking points as more relevant to interviews & general talks rather than booth discussions - so most ambassadors probably don't spend a lot of time on them 15:42:41 stickster: there's still a lack of clarity between mktg and docs on who does stuff like release announcements. 15:42:58 inode0: i use them when i need to give the "what's new in Fedora" talk 15:43:07 because I want to talk about the "right" things 15:43:14 There's probably an opportunity there we aren't taking to do 15:43:28 * mchua would like to thank threethirty for the alpha release notes fu of AWESOME 15:43:31 for f13 15:44:03 welcome, hiemanshu! 15:44:05 #chair hiemanshu 15:44:05 Current chairs: PhrkOnLsh heffer hiemanshu inode0 ke4qqq mchua pcalarco poelcat quaid rdieter rharrison rrix stickster threethirty wonderer yn1v 15:44:10 moin hiemanshu ! 15:44:14 hiemanshu: http://meetbot.fedoraproject.org/fedora-fad/2010-03-13/ 15:44:16 mchua: ty but rbergeron did a lot of work too 15:44:22 and thank you to rbergeron as well! 15:44:27 yay teamwork! 15:44:43 * poelcat wonders if there could be a style/content guide template thing for the release announcements? 15:44:44 stickster: I really think we have - we have a list of things we produce over the course of the cycle that are repetitive. 15:45:04 poelcat: there's a style guide generally - but don't think there is aone specifically for release announcement 15:45:14 s/aone/one/ 15:45:14 But we may not have outlined a specific purpose in mind for all the documents we're making. 15:45:29 ke4qqq: can you relay inode0 and poelcat's in-channel comments to the room? 15:45:32 * mchua transcriby 15:45:40 yep 15:45:58 stickster: we need to be clearer about the purpose of our deliverables so we don't get lots of redundancy of work 15:46:00 a style guide would be helpful for release announcemnets as a first timer it was a little overwhelming, there isnt a lot of info at all on how to do it. I was just told "make it look like the last one" 15:46:09 ke4qqq: including a background section that is clear about who the release announcement is targetting and what it should accomplish 15:46:17 Hello mchua rrix 15:47:04 #idea make use of new F-Eng services queue 15:47:11 there is about a 5+ sec delay on the stream v. the voip btw 15:47:15 welcome etank! 15:47:20 hi mchua 15:47:31 * etank is just going to lurk for a bit :) 15:47:49 ke4qqq is relaying inode0 and poelcat's comments to the room 15:47:52 ke4qqq: can you throw in threethirty's too? 15:48:04 quaid: beyond your local buffering? 15:48:06 #idea clarify purpose of various announcements/notes (and audience) 15:48:16 etank: http://meetbot.fedoraproject.org/fedora-fad/2010-03-13/ 15:48:24 all comments from the channel are getting relayed to the physical room thanks to David 15:48:25 inode0: unsure, can't tell 15:48:39 I suspect it is just buffering 15:48:59 #idea link tracking and other tools to help figure out what to eliminate and what to keep 15:49:48 #idea need to fix background about audience and purpose of each of the release announcements 15:50:15 stickster: When jounalists interview me, they want a RH person to talk about Fedora. More often than not, the journalist has already looked at the talking points and the feature list. 15:50:19 #chair ianweller 15:50:19 Current chairs: PhrkOnLsh heffer hiemanshu ianweller inode0 ke4qqq mchua pcalarco poelcat quaid rdieter rharrison rrix stickster threethirty wonderer yn1v 15:50:22 welcome, ian! 15:50:23 moin i 15:50:24 hai 15:50:25 ianweller: can we get stats on wiki pages - for instance the alpha announce page? 15:50:26 ianweller: http://meetbot.fedoraproject.org/fedora-fad/2010-03-13/ 15:50:30 * rrix pouts 15:50:33 oh god everyone wants me 15:50:45 stickster: these deliverables are getting used by pro journalists, but are they getting used by the community? bloggers, etc? 15:50:46 sucks to be popular huh ianweller 15:50:47 ke4qqq: which page is that 15:51:06 ianweller: we are wondering if mediawiki can tell us how many views a particular page has received. 15:51:08 ianweller: http://fedoraproject.org/wiki/Fedora_12_Alpha_Announcement 15:51:13 for instance 15:51:14 it can. 15:51:21 stickster: in the context of F12, I'd give a B+ 15:51:22 ianweller: can you tell us how 15:51:30 i don't know why it's not in the footer. hmm! 15:51:33 rbergeron promises to document on the wiki if you impart 15:51:35 * ianweller looks at the api real fast 15:51:37 rharrison: one of the things I missed from past releases are things like media/posters 15:52:28 #idea Future marketing deliverable: poster for a USB filling station to be used anywhere by anyone 15:52:58 rharrison: the other thing - press kits, how did they go for F12? 15:52:59 ke4qqq: https://fedoraproject.org/w/api.php?action=query&prop=info&titles=Fedora%2012%20Alpha%20Announcement 15:53:09 ke4qqq: see 'counter' 15:53:09 i think 15:53:24 stickster: we had a "press materials" page 15:53:29 (i'm fairly certain that's it. lemee go confirm) 15:53:38 ianweller: awesome!!! 15:53:49 stickster: I work with RH PR on the press kit stuff 15:53:58 just for kicks, it had ~13.5k views 15:54:32 Some journalists are tech-savvy, some aren't. 15:54:50 We'll never get 100% coverage with press kis. 15:54:51 kits. 15:55:03 the kit is simple - "how do you use this gadget (liveusb) we just sent you?" 15:55:16 ianweller: does memcached sit in front of mediawiki - how does that effect stats? 15:55:25 but the fundamental purpose is not to market Fedora or glam it up for journos, it's to give them the facts they need to start it up 15:55:35 and if there's anything important they need when they start it up, that's what we need to tell 'em. 15:55:41 ke4qqq: only for http, yep 15:55:41 ke4qqq: i really have no clue 15:55:48 mchua is going to talk now 15:55:57 ke4qqq: best way to get stats would be to grep the proxy logs 15:56:07 ke4qqq: yes, we might want to get those cross-ref'd with apache stats 15:56:10 my experience with press kits was that most german magazines wouldn't use them 15:56:13 mchua's only goal for F12 marketing was to get someone who knows more about marketing into the Marketing team 15:56:33 I'll take pix of the pictures 15:56:34 heffer: Right, these are not really intended for magazine publication, but for background for journalists who are going to conduct an interview 15:56:59 i.e. try the product and then understand what it is -- an operating system with N features and X capabilities 15:57:20 mchua: We moved on to establishing some SOPs and schedule adherernce 15:57:33 F14 is where we're going to be testing a lot of what we're developing for F13 15:57:51 mchua hypothesizes we don't have a lot of marketers in marketing because the tools we're using are still extremely technical -- IRC for instance. 15:58:21 #link webchat.freenode.net <-- Easy to use, we should promote this for our contributors? 15:58:38 rrix: Right on, we should use that for links in the wiki 15:58:39 That's the lowest entry point for irc methinks 15:58:59 It's on the meetings page, we just don't talk it up 15:59:07 Nelson from Portugal was complaining about not good at wiki editing (another technical blocker for people trying to help marketing) 15:59:09 mchua moves on to things we didn't do quite as well 15:59:11 #idea use webchat.freenode.net/#channel for links on the wiki to encourage lower entry access 15:59:28 yn1v: Good point, mchua just mentioned the wiki as another barrier that seems low to us but may not be as low as we thinkg 15:59:31 *think 15:59:34 #idea openoffice.org mediawiki exporter to also lower barrier 15:59:55 heh, that sounds like a higher barrier to me :) 15:59:58 (save as MediaWiki text is useful for such things :) ) 16:00:07 mchua sez, docs/design/ambassadors coordination is still not what it should be 16:00:07 rrix: does that ship by default - or is that a plugin?? and thus another barrier? 16:00:16 qu hmm? 16:00:30 ke4qqq: I /think/ it's a default save-as target 16:00:30 mchua sez, still depends on a couple rockstars swooping in and polishing what we produce, not very scalable yet 16:00:37 lemme grep around 16:00:41 * ke4qqq goes to look 16:00:52 * ianweller will be around, highlight me if you'd like me to see something... attempting to clean up some of my room... 16:00:57 ke4qqq: save-as or export, not sure 16:01:15 mchua sez, Tools are still a blocker, and Fedora Insight and survey software are going to be important. Leverage engineering service to help this 16:01:35 rrix: it is indeed in there by default 16:01:40 yay! 16:01:54 NOTE: it won't work for editing, only new pages 16:02:07 ianweller: is your little mw thinger still being developed on? 16:02:25 (I remember reading you were working on a CLI mediawiki client) 16:03:47 rrix: yeah. i was working on the 'mw commit' command last night and started watching the KU game instead 16:03:48 rrix: I thought it was a fuse plugin - so you could use vim (or $footexteditor) locally 16:04:00 ke4qqq: emphasis on was 16:04:07 mchua: One other point -- lots of Fedora contributors don't know what marketing is (as a field) 16:04:57 ianweller: is it on fedorahosted or anything? 16:05:15 rrix: it's on github.com/ianweller/mw 16:05:18 some quick GUI wrapped around that would be cool 16:05:28 ianweller: danke 16:05:41 rrix: i'd love for someone else to hack stuff into it :) 16:05:58 ianweller: I'll take a gander tonight :) 16:06:13 ianweller: I'll take a look when I feel better :) 16:07:06 * mchua back transcribing 16:07:11 wonderer4711 is on board 16:07:20 * mchua proud that we're doing things TOSW 16:07:37 wonderer4711: I treid to find new contributors. 16:07:59 wonderer4711: I think we have a bigger problem in the "we don't know what marketing TOSW is" 16:08:03 because mktg students learn how to work for companies 16:08:12 so we can use a lot of the marketing tools htat are out there 16:08:19 but we need to transfer them to the FOSS world. 16:08:23 for example: press kits. 16:08:33 Often it's not enough to have one page press kits. 16:08:48 because there is a lot more background to know about Fedora. 16:08:54 * rrix brb, restroom 16:09:10 Because if you're a 40-50-y/o journalist, what does this look like to you? 16:09:23 stickster: I'll note that our current press kit works well for journalists that already know RH, have that context 16:09:32 wonderer4711: so we need something that gives that context to new journos, new magazines, etc 16:09:35 <--- had to have ke4qqq look up what TOSW acronym stood for ;) 16:09:36 Not so good for reaching out to new relationships 16:09:51 * quaid warns about being careful about ageism in our marketing assumptions 16:09:57 * ke4qqq notes TOSW = The Open Source Way 16:10:05 quaid: +1 16:10:17 wonderer4711: it's not very structured, what we're doing. 16:10:19 confusing for new people. 16:10:20 quaid: I think it was a random assertion by wonderer4711, not a serious marketing target 16:10:27 so anyone can do some little parts but the whole thing is bigger than we can imagine. 16:10:48 ok, then my point made directly to wonderer4711 :) 16:11:01 We don't have an archive of marketing materials we've made in the past. 16:11:05 NOt gathered in one place. 16:11:12 #idea Marketing materials archive location 16:11:19 photos from events, etc. also. 16:11:39 fella gave a talk at CLS West about his business, "Social Media for the Uncomfortable" -- he recognized that many of those uncomfortable were older, but not exclusively. 16:12:31 wonderer4711: *writes on board* "MARKETING != ADVERTISING" 16:12:47 rharrison sez, "We don't do the full cycle of marketing yet." 16:13:11 going around to ke4qqq 16:13:29 ke4qqq: one thing I was pleased about with mktg for F12 was that we got alot of community ownership. 16:13:30 rharrison sez, "such as feedback on features and how consumers want to see gaps completed" 16:13:40 ke4qqq: for better or worse, mktg has been historically run by RH employees. 16:13:42 And that's starting to shift. 16:14:00 spevack: To note - tying that back to RH, that was a specific goal of our team in the past... 9 months 16:14:08 to make sure the community-transition happened. 16:14:17 ke4qqq: I think that speaks well of the community too. 16:14:41 ke4qqq: I think the ownership - there are a lot of people standing up, it's not just CommArch generating output 16:14:45 * mchua cheers for new people 16:14:51 * ianweller too 16:15:54 ke4qqq: notes that things didn't fall apart when mchua had WEEK OF DOOM last week and had to ghost 16:15:57 which is really good 16:16:15 * mchua thinks so too, and profusely thanks everyone who held the fort during my period of mktg nonfunctionality 16:16:20 RAPTOR/BUS TEST! 16:16:50 ke4qqq: We talk about the disconnect between "typical mktg people" who don't know irc or wiki, etc... I think that's a challenge we'll have to figure out a way to deal with. 16:17:12 I also wonder how - there are certainly tools that are at least as complex as IRC within commercial marketing environments - how are they dealing with that challenge? 16:17:47 There needs to be a better integration of mktg with other teams. 16:17:55 "go hang out in FESCo," etc. 16:17:58 rbergeron has the floor now. 16:18:07 rbergeron: I have nothing that hasn't really been covered yet. 16:18:38 * mchua asks rbergeron what it looked like when she jumped in 16:18:45 could we just put a java embedded irc applet up somewhere for non-technucal marketing people to us 16:18:47 rbergeron: it seemed well-organized! 16:18:52 * mchua stares in disbelief 16:19:05 rbergeron: *recalls F12 naming process* - meeting 16:19:08 java isn't looked on very well by infra - no domain expertise for java 16:19:12 * mchua notes "meetings make things look coherent!" 16:19:28 sorry for time/typos im on my mobile 16:19:44 rbergeron: we need a "you're new! you have ideas! here's stuff that you can do, here's what we already do!" 16:19:53 a java applet doesn't help if people new to irc understand what idling is :) 16:19:59 rbergeron: make sure we show the stuff that we're already doing. 16:19:59 threethirty: see above, webchat.freenode.net FTW 16:20:05 heffer: yeeeeeah. 16:20:20 rbergeron: it's all quite overwhelming for a new person. 16:20:30 spevack: you have just described the landing page of EVERY FEDORA TEAM 16:20:57 stickster: people show up with random ideas and need to understand the context within which ideas become reality in FOSS. 16:21:10 rrix: ty trying to read on this phone is killing me 16:21:29 threethirty: :) 16:21:56 * mchua points out that "fix Join pages for ALL TEAMS" is *THE JOB* of Marketing team between Beta and GA for F13 16:22:02 so this... yes, this is important 16:22:08 ke4qqq: points out bugs in Marketing Join page (now fixed) 16:22:14 chatroom is just too metaphorical. imagine entering a room with lots of people standing around and noone is answering your questions :D 16:22:34 perhaps a notice at the top that says "people do this thing called idling and may not be there all the time" 16:22:39 heffer: many channels have in /topic "Yo dawg, we idle and stuffs, so juts chill here" 16:22:43 exactly 16:22:47 spevack: I look at the rev history of the Ambassadors wiki page. On 2/12 I rewrote the entire front page. 16:22:53 It took an hour to make it pretty decent. 16:23:04 We should do that for the f-mktg wiki page before we leave. 16:23:09 #action rewrite [[Marketing]] 16:23:22 but for marketing material it might be nice to have something like the "Design Hub" mo is envisioning for Design 16:23:30 ke4qqq: mktg is a bit of a silo. we don't know what is happening in other teams. 16:23:33 we have a few cross-pollinators 16:23:42 heffer: isnt design hub a spin>? 16:24:01 hiemanshu: nope: http://mairin.wordpress.com/2010/02/13/random-idea-for-design-collaboration-tool/ 16:24:07 and http://mairin.wordpress.com/2010/03/09/another-design-hub-mockup/ 16:24:17 ah 16:24:31 #link http://mairin.wordpress.com/2010/02/13/random-idea-for-design-collaboration-tool/ 16:24:34 thank you, felix 16:24:36 #link http://mairin.wordpress.com/2010/03/09/another-design-hub-mockup/ 16:24:38 (for the logs) 16:25:06 wonderer4711: "we have tourists, but how do we get the tourists to work for us?" 16:25:13 sure, no problem :) 16:25:15 iow, how do we get the people who are watching to come and become contributors? 16:25:53 mchua: you talk to them, tell how it can help us and them 16:25:56 esp for students 16:26:04 wonderer4711: do we have a higher "contributor capture" rate with the new ambassadors wiki page (how many people who look at it start helping?) 16:26:14 hiemanshu: +1 16:26:22 mchua: I can tell other students I leant foo-a, foo-b, you can do that too 16:26:27 maybe with something i'd call "appetizer tasks". small tasks that are pretty easy and are rewarding :) 16:26:28 rbergeron: It looks bad when people come to [[Marketing]] and we do a poor job of Marketing... marketing. 16:26:29 learnt** 16:27:06 #idea actually use our ticket queue 16:27:38 fwiw web stream extremely choppy w/ lots of drop outs... land line is silent 16:27:52 poelcat: is the transcribing decent enough for you to get a sense of what's going on? 16:27:59 I'm typing the vast majority of what's said into the channel 16:28:00 poelcat: i'll move the mic around 16:28:17 inode0, quaid, poelcat, hiemanshu, heffer, all remotees... if there's something you want to ask or say or find out more about, let us know 16:28:20 * ianweller is following along ok 16:28:37 #info Clean-up the wiki - we need better info for newcomers. 16:28:44 transcribing is great. thanks 16:28:51 the feed seemed to die 16:28:55 mchua: I can help with the cleanup 16:28:57 spevack: i don't think that is the problem... the stream is completely dead as is the phone 16:29:00 rbergeron: We need to find a way to capture all the random ideas we have mid-cycle. 16:29:03 i stopped using the stream since the noise in the car is just too loud :D 16:29:05 hiemanshu: That would be awesome, thanks! 16:29:13 hiemanshu: Not sure when we are going to do that yet 16:29:16 spevack: when do we have time? 16:29:20 poelcat: didn't we just have a Fedora Talk FAD :P 16:29:23 spevack: don't worry about me... keep discussing, maybe try to fix on your break 16:29:37 mchua: time for what? 16:29:37 rbergeron: It would be great to have a survey for newcomers "what does this look like to you?" 16:29:38 spevack: maybe we need another one ;-) 16:29:41 spevack: fixing [[Marketing]] 16:29:51 mchua: late late show? 16:30:06 spevack: another-night-than-tonight, sure 16:30:09 tomorrow maybe 16:30:42 mchua: Unless it really early in the morning I will be here most of the time 16:30:45 * inode0 gets a 404 from the streaming server 16:30:50 rrix: can you spell me off on transcribing for a bit? 16:31:00 mchua: eh? 16:31:16 rrix: take notes, my hands are tired 16:31:18 :) 16:31:52 #linkhttps://fedoraproject.org/wiki/Marketing/F13_Brainstorm 16:32:00 rbergeron: we have tons of good ideas, but we haven't actually DONE them 16:32:13 We're still hung up on survey stuff and FI because of logistical stuff 16:32:31 mchua: have more ideas than we are capable of doing is a Good Thing 16:32:42 stickster: it lets us pick and choose what we want to do 16:33:12 mchua: having more ideas and less people is actually bad because we cant make the best of the ideas 16:33:18 stickster: revisiting the schedule at each release is _on the schedule_ 16:33:57 so we can discuss with poelcat about a week or two after the GA about our schedule, nail down new ideas, ETC 16:34:14 Or whenever that "revisit/revise the schedule" item happens 16:34:34 I can't recall whether it's a few weeks before GA to determine the next release schedule, or a few weeks after. 16:34:36 premeeting preschedule to figure out the revison of schedule kind of/sort of ? 16:34:36 mchua worked with poelcat at the last release to nail down the schedule but we want to open that up for the next one 16:34:37 * stickster looks 16:34:41 VileGent's turn 16:35:04 one thing VileGent has seen over the releases is that he saw marketing as kind of a black hole like ke4qqq said. 16:35:12 no one realloy knows what it does, it's not docs, not ambassadors 16:35:28 now we have New Folks working to unite, organize, and GET STUFF DONE in marketing 16:35:38 F14 has been *drafted* http://poelstra.fedorapeople.org/schedules/f-14/f-14-draft-schedule.html 16:35:55 Now we (and all projects) are starting to say "We need to do more, and work together more" 16:35:56 it's never too early to add stuff in :) 16:36:02 and are becoming less silo-ish. 16:36:18 rrix: I'll type for you 16:36:19 VileGent: That's what I have seen in F12 16:36:31 rrix: doesn't have much to say anyway 16:36:37 rrix: kinda the new kid 16:36:43 rrix: not much to say about f12 16:36:56 ryan i am the new kid so i dont have much to say about f12 16:37:15 rrix: from the standpoint of a user - mktg wasn't very visible - no identity of who wqas behind it 16:37:19 or how to get involved 16:37:37 rrix: like I said - not much to say. 16:37:44 rrix: got sucked in by fedora tour 16:38:35 ke4qqq: want me to take over again? 16:38:40 VileGent: marketing in the past didn't do a whole lot - aside from perhaps talking points 16:38:43 rrix: your call 16:38:50 ke4qqq: yours ;) 16:39:11 VileGent: clarifying - people didn't do a lot of visible things - so looked like things didn't happen 16:39:35 yn1v: just joined marketing team, though been an ambassador. 16:39:44 spevack: yn1v has been around forever 16:40:01 yn1v: historically talking points haven't been highest quality - getting much better 16:40:21 yn1v: been on mktg lists for a long time 16:40:35 yn1v: quantity and quality of posts on list is up of late 16:40:48 yn1v: f12 cycle for marketing has been very good. 16:41:35 yn1v: a lot of content already generated for this cycle - hard to find (got lost on the wiki) but there nonetheless 16:41:54 yn1v: marketing seems more relevant and actionalbe for the ambassadors now. 16:41:56 is that something we should work on (not getting lost?) 16:42:14 mchua: drawing on board 16:42:22 * rrix picture 16:42:24 mchua: asked how many people in mktg are in ambassadors 16:42:33 stream recovered 16:42:35 what is overlap of the lists 16:43:22 * quaid sees and fixes a link 16:43:33 #link https://fedoraproject.org/wiki/Marketing/F13_Brainstorm 16:43:49 mchua: ambassadors are the sales/hr of the FLOSS world 16:43:58 :D 16:43:59 and mktg is not ads 16:44:13 stickster: taking pictures 16:44:17 /nick pcalarco_afk 16:44:56 hi poelcat 16:45:15 will be back later; errands time for a bit 16:45:15 can yn1v get a mic a bit closer? 16:45:17 mchua: do we have time to start figuring out what the two groups share in common (the overlap) 16:45:20 if that's who is talking 16:45:39 does this mic over hre by ke4qqq work? 16:45:45 * quaid not sure how far off his audio is from reality, was ~60 sec a while ago 16:45:51 rharrison: knows that people in booth are getting same questions over and over - which if we can capture will tell us what we need to be answering 16:45:52 also, there is a mic right by rharrison that may or may not be on 16:45:56 (on the table) 16:46:09 #idea people in booth are getting same questions over and over - which if we can capture will tell us what we need to be answering 16:46:11 rrix: I'm not hearing ke4qqq very loud right now, but I'd have to hear a full mic check 16:46:14 #idea Create FAQ for Ambassadors to use at booths to answer common questions about Fedora 16:46:18 quaid: I am not talking 16:46:22 mchua is talking 16:46:24 #undo 16:46:24 Removing item from minutes: 16:46:31 * stickster takes out his redundant idea ;-) 16:46:55 yeah, audio buffer makes for a long lag 16:47:05 ke4qqq: can you tap the mic, and see if it's on? 16:47:18 rharrison/spevack too 16:47:38 test test 16:47:42 dept of redundancy dept 16:47:43 quaid: let us know when you hear me say test test 16:47:43 there are mics right there in front of pretty much everyone 16:47:53 spevack: my audio is all stop right now 16:47:57 :/ 16:47:58 let's fix at the next break 16:48:01 ftalk fail 16:48:01 * inode0 hears ke4qqq better then anyone else 16:48:07 * quaid has local failure 16:48:13 there's a mic right in front of ke4qqq 16:48:21 break is maybe a good idea ;-) 16:48:30 #link https://fedoraproject.org/wiki/User:Tatica/Laptop_show 16:48:34 wonderer4711: it's getting close to lunchtime, i think 16:48:40 F00d 16:48:44 ^^ that we talked about a moment ago - feel free to work on this and edit 16:48:46 oh, you silly east coast people 16:48:52 oh ... so late?! :-D 16:48:53 it's only 10:48 am here! i just ate breakfast! 16:49:30 yay audio without 99% usage! 16:49:49 Can someone summarize what VileGent has just been saying? 16:49:50 ianweller: I'm getting ready for second breakfast at 8:49 am here :) 16:49:57 I didn't catch some of it becuase I was moving the mic around 16:50:02 VileGent: talking about use of netbooks in eventboxes 16:50:20 quaid: you're like a hobbit 16:50:21 VileGent: along with OLPCs 16:50:49 ke4qqq: We've talked about - "is there a video we need to show?" 16:50:58 If you go to Tatica's page, she's got a 4Fs video. 16:51:07 Even if it is nothing more than that, that we can just loop in the background... 16:51:18 Even better to loop would be "here are the cool features you can see!" 16:51:25 spevack: is that what we're making this week? ;) 16:51:34 mchua: raw materials for it, sure 16:51:38 w00t 16:51:49 fedora video archive 16:51:54 #idea Fedora video archive 16:51:57 #idea Fedora slides archive 16:52:09 (1) Get all the videos of Fedora stuff that live inside RHT and liberate them. 16:52:13 #idea larger display for above slides/video looping 16:53:12 Can I go back to this when spevack is done? 16:53:12 * mchua transcribes again 16:53:16 rrix: totally 16:53:19 rrix: yes 16:53:29 some random point/idea 16:53:29 spevack: I thiink it's been interesting to see mktg work through the schedule tasks. 16:53:30 * ke4qqq notes mchua is a transcribing machine 16:53:34 #or a mini projector 16:53:56 spevack: let's look at the spare time mktg has (outside deliverables) and how we want to apply some of that spare time. 16:53:58 VileGent's in my head! 16:54:03 spevack: for instance, FI. 16:54:22 When was the last time we tried to do marketing for specific subsections of Fedora? 16:54:48 Cleaning up, say, all the stuff around "howto become a packager" is not something engr is going to get around to doing. 16:54:51 can mktg? 16:55:08 rbergeron: we should be marketing "Fedora the community" as well as "Fedora the product" 16:55:30 #idea deliverables for promoting the community in addition to the distro 16:55:46 spevack: yeah, as much as I wish I were elfish, hobbit I am -- that's OK, I think Hobbits were clearly Tolkein's "secret" favorite 16:55:51 * mchua points out the unstated: F-mktg's currency (to maximize, instead of $) is contributions. 16:56:06 spevack - market the open source way 16:56:06 spevack: wants to market TOSW as well 16:56:10 ke4qqq: jinx :) 16:56:35 quaid, inode0, ianweller, poelcat_, heffer, hiemanshu... do you folks want to start writing your F12 postmortem reflections? 16:56:38 yeah, how to become a packager needs some hugs 16:56:49 I'd say write them up and fpaste them so we can read them all at once with less thread-confusion 16:57:00 * wonderer4711 just found that RH bathroombriefing and found out that we do not have a press.fp.o landingpage... <- fixit... 16:57:08 "the open source way" lower case 16:57:10 to be clear -- what spevack means is "highlighting the places where the Fedora Project follows TOSW" 16:57:11 #idea press.fp.o landing page 16:57:14 wonderer4711: nice :) 16:57:42 * quaid offers wiki access to everyone at the FAD for theopensourceway.org/wiki/ 16:57:43 * inode0 suggests everyone in Fedora read tosw and seriously think about how true to it they are being as well 16:57:48 mchua: best ideas always come at the ... aehm ... toilette... 16:57:49 join in the canonical content creation 16:57:58 mchua: i don't think i have anything to add at this point 16:58:24 poelcat_: but you have awesome PM-fu and have been keeping us on scheduel (and making us have one in the first place!) 16:58:29 poelcat_: how could we have made your F12 life easier? 16:58:40 I was more outside of F12 release than ever, and it felt yin/yang: 16:58:49 -- while we were struggling on one side with our identity in very big ways 16:58:51 quaid: works that wikiaccess with our FAS together...?! 16:58:53 stickster is summarizing the long "how to get people to touch updates - give karma" thread 16:58:56 (mailing list thread) 16:59:01 -- we were also doing so much stuff more like the way it should be than ever before 16:59:07 mchua: I dont think i have much to say, I haven't been with -mktg much around F12 16:59:09 wonderer4711: nope, it's stand-alone 16:59:13 quaid: can haz elaboration? 16:59:34 mchua: well, marketing is a great example of a sub-project coming to maturity tosw 16:59:59 ke4qqq, VileGent, spevack, rrix... can someone summarize what stickster just said? 17:00:03 other areas are maturing, if we had a "Open Source Way Maturity Model" to compare to 17:00:12 mchua: I think the big break through that was already discussed was getting mkting tasks into the master schedule 17:00:18 quaid: ooh, should we? have a maturity model? 17:00:19 mchua: I can reference the URL for the idea 17:00:21 hang on 17:00:26 wonderer4711: for press.fp.o we need to speak to mmcgrath and the infra people, should I do it?> 17:00:26 quaid: I feel like mktg is still all colt-like and wobbly on its feet 17:00:32 mchua: nah, but we could bluff one up if you'd like :) 17:00:32 quaid: but learning fast 17:00:33 stickster's recent points tie into the idea of Fedora Marketing providing a service for other parts of the larger Fedora Project. 17:00:36 quaid: love to :D 17:00:40 mchua: well, that's tosw (lower case) 17:00:55 #link http://lists.fedoraproject.org/pipermail/advisory-board/2010-March/008194.html <-- Ryan's original idea 17:01:00 the final 10% for instance around package update testing -- giving people a process to try something, to revert if it breaks, to offer feedback. 17:01:02 hiemanshu: not right now. just collecting. There will be others coming! 17:01:10 This is the higher level stuff that provides glue 17:01:11 mchua: there are people to a maturity model, I bet; maybe RedMonk or something; we can look around; but it's probably unwieldy :) 17:01:14 #link http://lists.fedoraproject.org/pipermail/advisory-board/2010-March/008195.html <-- Spot's requantification 17:01:27 wonderer4711: ah great, let me know if you need help with web stuff :) 17:01:28 and gives users small onramps into minor contributions. 17:01:50 quaid: ethnographic research, this is. I'll pull out my old research notes on how to do this well. 17:01:53 * mchua writes down idea 17:01:55 rrix: go 17:02:19 quaid: can you make me a wiki account? user: wonderer 17:02:29 quaid, poelcat, inode0 -- anything you guys want to add? 17:02:36 wonderer4711: email address? 17:02:41 #idea "Maturity model" for tosw to get a notion of where mktg team is along this process 17:02:43 spevack: i'm good 17:02:47 wonderer@fedoraproject.org. 17:02:49 * quaid is finito 17:03:11 ke4qqq: lost context at this point, it was minor, and ended up in irc anyways :) 17:03:28 is lagging because mobile broadband doesn't really work at 180km/h 17:03:39 quaid: are contributions to TOSW coming in? would knocking a hunk of that out in a dedicated FAD be possible? 17:03:45 spevack: one refinement... i think it is great for "marketing to provide services", I'd want to be very clear what the primary services are vs. "nice to have" or "as time/resources permit" 17:03:51 mmmmm fad 17:03:56 inode0: nope, yep 17:03:57 heffer: it should be better in eastern germany *duck* 17:04:20 lol 17:04:20 poelcat_: indeed. One of the things I said out loud that may not have been transcribed was that all of my comments were prefaced by "it will be interesting to see what additional capacity Fedora Marketing has..." 17:04:27 i'm around Koblenz right now :) 17:04:38 inode0: there's plenty to do there with what exists, filling in principles, implementations, and examples + improving what's there 17:05:00 ke4qqq: "is Marketing a sub-project (or a SIG)?" 17:05:05 stickster: "I think the difference between subprojects and teams... there is no difference." 17:05:26 I don't know why we made the distinction - I think it had something to do with the level of accountability, and the level of accountability changed 17:05:32 SIGs don't actually have to get things done. 17:05:51 Subprojects actually are obligated to make deliverables for people who matter beyond themselves, so they were held more accountable for that. 17:06:02 I think in the long view, this distinction hasn't actually done anything for us. 17:06:08 wonderer4711: email coming at you, here's all the links you need to know if you haven't read them: 2~https://www.theopensourceway.org/wiki/Main_Page#Contributing_to_this_content 17:06:17 Because if you have people "reporting" to someone, it starts looking like not-a-community-prejoct. 17:06:36 ke4qqq: oh, wait 'till I borrow a steno keyboard in April and learn to use it (it'll take a few months ;) 17:06:53 mchua: not reporting to *someone* but report to the *community* 17:07:00 +1 17:07:03 people need to know what is going on 17:07:14 like for example with FI 17:07:17 SIGs don't have to report if they don't want to have a community :), but sub-projects are obliged to 17:07:20 hiemanshu: +1 17:07:35 me quaid and other people send to the list what we did 17:07:38 yeah, *awesome* distinction that 17:08:07 #idea sub-projects are accountable to the community, SIGs are accountable to themselves and whomever they choose - both are teams 17:08:13 spevack: the distinction I made in my fedora governance speech at FOSDEM - if SIGs blow up, some people will be disappointed but it's okay. If subprojects blow up, ZOMG BAD 17:08:30 stickster: I never call out or name "oh that's just a SIG" - it's not any less 17:08:35 * mchua wants to relay hiemanshu's comment to the room 17:08:42 welcome nmarques! 17:08:53 nmarques: http://meetbot.fedoraproject.org/fedora-fad/2010-03-13/ 17:09:15 hiemanshu: nodding all around re: your comment 17:09:23 mchua: can you add that to the topic? who can get chanops here? 17:09:27 stickster: all community teams are responsible for reporting to the rest of the community. 17:09:33 quaid: Um... I... have no idea 17:09:41 quaid: add what to the topic? 17:09:47 the link to the open log 17:09:48 spevack does 17:09:58 and so does stickster 17:10:02 spevack: can haz /topic http://meetbot.fedoraproject.org/fedora-fad/2010-03-13/ ? 17:10:08 yeah, the topic is still Events FAD ;) 17:10:11 * quaid uses /msg chanserv info #channel 17:10:17 lol 17:10:23 quaid: /msg ChanServ access #fedora-fad list :) 17:10:27 * ke4qqq suggests we leave the "Dead ponies spread no rainbows" 17:10:32 hiemanshu, quaid: oh cool, thanks! /me learns stuff 17:10:42 poooooooooonies 17:10:49 bettah 17:10:59 ah!! VileGent as +o! the horror! 17:11:12 * quaid runs around in a circle all skeered 17:11:13 stickster: can haz summary when you're done? I can't capture all that.... 17:11:27 rbergeron: http://www.ponystars.com/ 17:12:07 quaid: worked. thx. 17:12:13 There was a June 2008 discussion about the Board and FESCo where the Board laid out to FESCo what responsibilities the Board delegated to them 17:12:17 * mchua asks whether community groups know *how* they're supposed to relay what they're doing to other community groups 17:12:26 The Board also laid out reporting lines for each of the teams 17:12:32 we have a notion of it, vaguely - Planet is good, announce list is good... but... what does that mean? 17:12:37 mchua: lists 17:12:37 logistics list? 17:12:41 cc both the lists 17:12:42 Is this what FI should be for? 17:12:43 etc. 17:12:49 hiemanshu: that gets both lists, not necessarily "the community" 17:12:54 * mchua acknowledges "the community" is vague 17:12:57 * poelcat_ steps away off for a bit... ping me when you get into rbergeron's discussion on marketing plan/targets or know what time it will be at 17:13:04 logistics list is someplace at least the team leader for a team should be. 17:13:07 poelcat_: it will probably be after lunch 17:13:15 stickster: have we clarified that as an expectation? 17:13:25 Most of them are, but I can make sure that happens. 17:13:39 stickster: all we've done on logistics is FI and poelcat_ getting the readiness meetings togeehtr. 17:13:42 er, together. 17:13:57 stickster: how about FWN? 17:14:04 spevack: that's ... hilarious. 17:14:13 Where's Pascal? 17:14:18 spevack: I don't read FWN. 17:14:23 stickster: I read half of them, but pass on all of them. 17:14:30 We need better coverage. 17:14:47 stickster: The purpose of beat writers is to get that report written without burdening the team itself. 17:14:58 spevack: in an ideal world, the beat writer for the team would do nothing else for that team. 17:15:10 #info pcalarco, please read the log starting at 17:13 17:15:22 mchua: pc's gone 17:15:24 ke4qqq: singing the praises of the virt beat as a gold standard 17:15:32 poelcat_ OK, will do 17:15:34 rrix: yeah, I'm timestamping a note for when he gets back. 17:15:39 it makes sense that folks read only the beats they care about, which is a bit harder to consume 17:15:47 Insight will give us more better there 17:15:49 mchua: hah, sorry 17:15:53 Where is my coffee ;) 17:16:07 for example, each beat could have an identi.ca stream, and when the beat is done, a dent goes out, then repeats every N hours 17:16:16 I would sub to just the beats I like, etc. 17:16:20 * ianweller back 17:16:36 quaid: nice idea. Fedora && social media is a whole 'nother can of worms :P 17:16:39 quaid: something like a planet.fp.o with categories 17:16:40 I read much more planet because of the Fedora planet identi.ca feed, and I just go right to the blogs that are interesting 17:16:48 spevack: please deop yourself :) 17:16:51 quaid: the beat post would repeat? 17:17:02 rrix: that's the trick with microblogging 17:17:08 if you have posts that repeat a few times, you get far more 17:17:22 so much comes in a microblog stream that much more is missed; it's not as persistent (Scrolls way off screen) 17:17:26 * mchua adds "Engineering" to the list of teams to get a closer tie to. 17:17:37 quaid: ah, i could see that 17:17:38 * hiemanshu does with the planetfedora twitter feed 17:17:39 s/get far more/get far more readers/ 17:17:52 quaid: the point of moving FWN to FI is in part to get those feeds split up 17:17:56 s/does/does taht/ 17:17:57 bingo 17:17:57 and to have feeds in the first place 17:18:28 * mchua notes that engineers showed up after the talking points cutoff going "oh, we're sorry we missed that... we were too busy making stuff... but can we have this as a talking point anyway?" 17:18:41 because they shouldn't *have* to pay attention to the day-to-day of marketing... and they didn't, so they missed this 17:18:48 how do we make it easier for them to hook into? 17:18:52 * wonderer4711 looking at mchua and thinking of "ghost in the shell" robot :-) can't help it... 17:18:53 also with the recent changes in start.fp.o feed will be seen on the start.fp.o page too 17:18:55 #action use devel-announce 17:19:01 quaid: righto 17:19:19 btw audio just dropped for me although the stream still seems to be on 17:19:35 quaid: link to stream ? 17:19:38 dropped everywhere 17:19:50 http://talk.fedoraproject.org:8000/status.xsl 17:19:54 maybe we can add that to the topic, too 17:22:33 spevack: ^^ ? 17:22:35 stickster: use your gobby document, not mine 17:22:54 has someone started a gobby doc? 17:23:14 and which of these sections are taken already 17:24:23 ke4qqq: I figured one doc for all boards.. 17:24:55 * nmarques waits for video 17:25:28 shame on me have no idea about gobby 17:25:49 wonderer4711: https://fedoraproject.org/wiki/Gobby 17:25:51 nmarques: wait, mchua is working on it. 17:28:06 * mchua going to endmeeting so we can link this log to the day 1 morning section of the wiki 17:28:11 #endmeenitg 17:28:16 #endmeeting